Nike: The Real Winner At The Boston Marathon
The 121st edition of the Boston Marathon was ran this week … and like usual it was an event to remember. From the first woman to ever run in the marathon running again 50 years later to a veteran with a prosthetic leg crossing the finish line, there was a lot to be remembered.
Unfortunately for the event’s sponsor adidas, there’s probably more that they want to forget.
For starters, they sent out a completely tone-deaf email to everyone who finished the marathon that stated “you survived”. You’d think that someone in their marketing department might have pointed out that may have not been the best idea … but they’ve got to hold an L on that one.
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