Kith x Cap’n Crunch: A Legendary Collaboration
Ronnie Fieg: a man of many tastes. A man who loves running shoes. A man who loves athletic-inspired streetwear. A man who loves cereal.
Yes, cereal. The breakfast food that we all know and love. Fruity Pebbles. Froot Loops. Count Chocula. Cap’n Crunch. The man loves cereal so much, he even opened a revolutionary cereal treat bar inside his own Kith store, entitled Kith Treats.
However, he’s just taken it to the next level, and possibly pulled off the biggest flex of 2016. He’s leveraged Kith’s name and marketing muscle … and somehow managed to secure a collaboration with one of the biggest names in cereal … Cap’n Crunch.
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